Pick the post
Use the campaign post where people are already asking for the next step.
No flow builder
Replier keeps the workflow narrow: comment keyword in, saved DM out.
Choose Replier if you want connected-channel comment-to-DM automation without a flow builder. You set one keyword, write one saved DM, attach it to a post, and track clicks.
Flow builders are powerful when you need branches, conditions, segmentation, and follow-up logic. They can be too much when the job is only to send one requested link.
Use the campaign post where people are already asking for the next step.
Use a clear word like guide, link, price, demo, checklist, waitlist, or +1.
Add the resource, link, button, booking page, price list, or next step you would normally send by hand.
When someone comments the keyword, Replier sends the saved DM and records the automation activity.
Tracked buttons show whether people clicked the link inside the DM.
| Need | Replier | Flow-builder platforms |
|---|---|---|
| Setup | Keyword plus one saved DM | Nodes, branches, tags, and conditions |
| Best for | Requested links and lead magnets | Funnels and complex automation |
| Broadcasts | Not included | Often included |
| CRM | Not the focus | Often part of the platform |
| Ideal user | Creators and small brands | Teams with broader automation needs |
Send the DM you keep copy-pasting.
Start with one connected channel, one keyword, one saved DM, and one automation.